Carmix Auto Sales

Located in Shavertown, Pennsylvania, just between Wilkes-Barre and Scranton, Carmix Auto Sales offers some of the best used cars in the area, backed by 25 years of industry experience and plenty of favorable reviews from happy customers.

Moving somewhere around 30-35 pre-owned vehicles per month, Carmix does all they can to get customers the cars they want at the best price on the market, not just in their Pennsylvania locale, but also nationwide.

Salesperson Jon Higgins, a three-year veteran of the dealership, attributes much of their success to the use of AutoRaptor’s dealership CRM.

When Jon started at Carmix three years ago, the business hadn’t yet tapped into the potential of an auto dealer CRM.

“We had an upsheet tablet on the front desk that was updated every day. We also had an email account that internet leads would dump into, and we’d have to print off a screenshot of customer information to distribute to the salespeople. The biggest issue back then was follow-up.”

“We felt it was really genius and super easy to integrate. We were immediately able to jump in and take advantage of what AutoRaptor had to offer. We didn’t look at any other CRMs because this one did everything we needed it to do.”

“Now, with AutoRaptor, following up is much easier. I’d say I’m emailing, texting, or calling probably 100 people a day.”

One of the things that Jon likes most about AutoRaptor is the automated workflows.

“With AutoRaptor, I’ve gone in on the back-end and set it up so that every upsheet comes to me after five days of no activity. That way, I touch every single customer, and we can make sure that leads are seen through to the end, regardless of the outcome.”

In the same vein as automated workflows, Jon is also a fan of the lost upsheet feature, allowing him to ensure they’re connecting with as many people as possible, especially old leads—which have often turned into closed sales.

“You could be losing a $3,000 sale on a car if no one is following up. With AutoRaptor, you save so many deals that otherwise would have slipped through the cracks that the cost of the CRM is negligible.”

“The CRM is so valuable because you can see if what you’re spending is worth it and also if your salespeople are doing their jobs and if your customers are happy. Every interaction is in the dealership CRM, and it’s totally customizable. It’s the eyes of the entire business.”

“I think AutoRaptor is very valuable. My job would be a lot harder if not for an automotive CRM, and I think the other salespeople wouldn’t be doing as many internet sales, which have increased from 2-3 deals per month to 8-10.”